Issue No. 453 of Your Weekly Staff Meeting features a timely new book by Susan Eisenhower on her famous grandfather, President Dwight D. Eisenhower. My grandfather (less famous, but an Oregon delegate to the 1956 GOP convention), ensured that I proudly wore “I LIKE IKE” buttons during Ike’s campaigns. (My sixth birthday was just two days before Ike’s 1952 landslide victory.) And this reminder: click here to download free resources from the 20 management buckets (core competencies) and click here for my 2016 review of The President’s Club: Inside the World’s Most Exclusive Fraternity.
“Let’s not make our mistakes in a hurry.”
Attn: Grandparents! Could one of your grandchildren write a 387-page book about you? A fascinating book? A book about leadership?
Attn: Grandkids (and Parents)! Read Susan Eisenhower’s account of her famous grandfather, Dwight D. Eisenhower, the 34th president of the U.S. (1953-1961). (Then tell your Grammy that when she becomes U.S. President, you’ll write a book about her!)
How Ike Led: The Principles Behind Eisenhower's Biggest Decisions covers some tumultuous decades in the world, including World War II when “Ike” was a five-star general in the U.S. Army and served as Supreme Commander of the Allied Expeditionary Force in Europe.
But, as Susan Eisenhower relates, the war hero turned politician wasn’t really a politician at all. (Sounds good! Tell me more!) Both Democrats and Republicans vied for his loyalty and Ike, reluctantly at first, agreed to run as a Republican. He championed the “Middle Way” and defeated Adlai Stevenson twice to serve his nation eight years as U.S. President.
And speaking of ballot counting, look at these stunning Electoral College numbers:
• 1952 Electoral Votes: Eisenhower (442) vs. Stevenson (89)
• 1956 Electoral Votes: Eisenhower (457) vs. Stevenson (73)
The author wastes no time in describing the principles that guided Ike’s leadership style. While his military background obviously influenced him, he didn’t surround himself with “Yes” men. She quotes Gen. Andrew Goodpaster (“Ike’s trusted White House staff secretary and defense liaison”), noting the President’s bias toward “the long haul.”
Gen. Goodpaster: “It is critical to determine which of all the areas of national affairs are the ‘long poles’ and which ones are the ‘short poles.’” She adds, “It should be noted that the long poles, if they are not kept sturdy through reinforcement and timely maintenance can bring down the whole tent.” (Memo to self: use this metaphor!)
Goodpaster, who worked with the author at the Eisenhower Institute, often recalled Ike’s maxims:
• “All generalizations are false including this one.”
• “Let’s not make our mistakes in a hurry.”
• “Take your job seriously, but never yourself.”
And the question most often asked by the President at cabinet meetings:
• “What’s best for America?—for the country as a whole?”
SOUL-WRACKING PROBLEMS. Ike gave a 1960 speech “in which he eloquently recalled the airborne and the weather decisions he had made on the eve of the Normandy invasion, only sixteen years earlier. He noted that ‘for years thereafter I felt that only once in a lifetime could a problem of this sort weigh so heavily upon a man’s mind and heart . . . but I know in this age the President encounters [such] soul-wracking problems many times in a single term of office.” (Memo to self: pray for our presidents.)
CHARACTER CLUES. “Corporate boards, consulting work, accepting speaking honorariums ‘I could decline out of hand,’ he wrote later. ‘I did not believe it fitting for me, a man who had been honored by his government with military responsibilities, to profit financially for no other reason than that my name was widely known.’” His granddaughter adds, “Aside from writing, this was a policy he adopted in the immediate aftermath of victory in Europe and retained for the rest of his life.”
COMRADES, NOT CRONIES. A cabinet official described Ike’s relationships with his team members, “We were comrades in arms, but not cronies.” And Ike leveraged the nuances of word choice. Susan Eisenhower writes, “The respect the president afforded his colleagues could be discerned in the way he would respond to an issue. Ike did not say at press conferences, ‘I have directed the Secretary,’ but rather, ‘I have approved the Secretary’s proposal.’” Ike once said, “It is better to have one person working with you than three working for you.” (Italics added by the author.)
DON’T BE CUTE. The author notes that Jim Hagerty, Ike’s press secretary, recalled that Ike had several fundamental rules for press conferences: “[One], if an error [is] made, admit it in detail and spell it out so that it [tells] the complete story of the error, and two, . . . show a plan for preventing the recurrence of any such error. Then stand your ground. Be dignified but tough. Say it was an error. Say it won’t happen again and don’t say anything else. [And three,] Don’t try to be cute or cover up. It you do, you will get so entangled you won’t know what you’re doing.”
DON’T CRITICIZE PUBLICLY. “As his presidency progressed, the president would also refuse to counter his critics, and would not criticize them publicly.” (Memo to self: practice this!)
A FEAST! This book (published in August 2020) is a feast of leadership principles. I wrote 35 notes—all important—that I wanted to share with you, but I’ve run out of room. For example, the family snippets from Susan Eisenhower are poignant and memorable:
• The letters between Ike and his younger brother, Milton (president of three universities including Penn State), are revealing. When Ike encouraged Milton to skip athletics and be the family’s intellectual, Milton later told Susan, “In effect, your grandfather gave me permission to be myself.”
• “…the Gettysburg vegetable garden at their personal farm, often yielded produce that Ike and Mamie [the First Lady] sent to the White House, at no cost to the taxpayer, for state dinners as well as family meals. Mamie clipped coupons for the White House shopper and could often be heard to say, ‘Don’t run it on the eagle’—which meant not to waste taxpayers’ money.”
• And don’t skip the “baby letter” account on pages 115-116. During the 1952 campaign, Ike personally signed as many letters as humanly possible—including hundreds to proud parents who wrote, “Our little Herman looks exactly like you!” At whistle-stop rallies, supporters would shout out, “General, we got your letter!” The “battered letters” had been “all over town—to various clubs and churches so others could see the general’s reply.”
• And LOL! The Republican National Committee complained about Ike’s excessive postage budget! After a second complaint letter from the RNC, “he quipped that [an aide] ought to write to the RNC and ask them: ‘How long has it been since you had a winner!?’” (Ike was the first Republican to win the White House since Herbert Hoover in the 1928 election.)
Note: My grandfather, Arthur B. Carlson, urged Scandinavians to vote for Ike. He often wrote weekly letters to the President and Vice President and received numerous personal responses. Note the 1960 first class four-cent postage stamp!
While there’s little mention of Ike’s VP, Richard Nixon, be sure to read why the touted “missile gap” in the 1960 Kennedy vs. Nixon campaign was actually fake news. And if you want to go deeper on the 1956 global crisis over the Suez Canal (see Chapter 11, “Principles and Tenacity in Times of Crisis”), read Eisenhower 1956: The President’s Year of Crisis—Suez and the Brink of War, by David A. Nichols. (Read my review.)
Plus, ponder Ike’s deep insights about the Holocaust—and how he strategically illuminated the horror. Finally, learn how Ike balanced risk and reward in the Delegation Bucket, when—addressing Far East issues early in his career—he dispatched an entire division (15,000 – 20,000 men) to Australia without asking for permission. “Rather than taking offense at this, [Gen. George] Marshall determined that Ike was exactly the kind of man he was looking for: someone who could make decisions and live with the consequences.”
On behalf of grandparents everywhere, thank you, Susan Eisenhower, for a spectacular book! I like Ike—even more. (And thanks to the publisher for providing a review copy.)
To order from Amazon, click on the title for How Ike Led: The Principles Behind Eisenhower's Biggest Decisions, by Susan Eisenhower. Are you a listener? Listen to the book on Libro.fm (12 hours, 24 minutes), narrated by Bernadette Dunne and Susan Eisenhower. (This includes a newly remastered version of President Eisenhower's 1961 Farewell Address.)
YOUR WEEKLY STAFF MEETING QUESTIONS:
1) Ike’s military staff engaged brilliant wordsmiths to draft the “victory” press release—signaling the end of World War II. General Eisenhower rejected every self-serving draft and, instead, he wrote one sentence to the Combined Chiefs of Staff! “The mission of this Allied Force was fulfilled at 0241, local time, May 7th, 1945.” So…when should brevity punctuate our successes in our organization?
2) Susan Eisenhower quotes General Goodpaster who once said to President Eisenhower, “It must take guts to delegate.” Ike’s reply quoted the 19th century German general Helmuth von Moltke, “Centralization is the refuge of fear.” So…on a scale of one to five (five is excellent), how gutsy are we in the Delegation Bucket?
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"You Can't Do a Thousand Things"
Insights from Mastering the Management Buckets Workbook
Speaking of presidential transitions (Oh, my!), here are two excellent books that all leaders in transition (now or later) should read:
#1. To read my review and order from Amazon, click on the title for The President’s Club: Inside the World’s Most Exclusive Fraternity, by Nancy Gibbs and Michael Duff.
On President Lyndon B. Johnson, the authors note: “He moved Eisenhower’s portrait to a more prominent position, so that it would be visible in the background of pictures of Johnson greeting various White House guests.”
#2. President Jimmy Carter’s chief of staff called his position, “Chief Javelin Catcher!” Here’s another must-read book. Jam-packed with leadership insights, I wrote two reviews for The Gatekeepers: How the White House Chiefs of Staff Define Every Presidency, by Chris Whipple. To read my review and order from Amazon, click on the title.
When Erskine Bowles served as President Bill Clinton’s second chief of staff, he “carried around a card with the president’s top priorities written on it—and rebelled when Clinton tried to go off script. ‘One day the president came out of his office and he had another one of his great ideas,’ he recalls. ‘And believe me, they were unbelievably great ideas. And I turned to him and said, ‘Mr. President, you have got to go right back into that Oval Office, right now!
“‘You’ve got to look at this list of things that you and I agreed you wanted to get done. Not that I wanted to get done, but you wanted to get done. If you will stay focused on those three or four things, I can set up the organization and the structure and the focus to make ‘em real. But you can’t do a thousand things.’”
For the master list of my book reviews (segmented within the 20 buckets/core competencies), visit the Book Bucket.
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JASON PEARSON: UNEXPECTED CREATIVE. Ever had outside eyes give you frank feedback on how you’re positioning your leader and your senior leaders on your website, in eNewsletters, or in print? Check in with Jason Pearson at Pearpod Media (branding, digital, print, and video).
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